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Tag: Nutiani

Four in 10 consumers worldwide find health and wellbeing nutritional products too expensive, with one-third of users saying that rising costs have made it hard to continue purchasing them. And despite feeling the pinch, health and wellbeing still take centre stage with consumers as 67% cite health and wellbeing...
A new study led by experts from Fonterra, the University of Auckland, and the University of Otago, has revealed that supplementing diets with broad-spectrum phospholipids found naturally in milk fat globule membranes (MFGM) can reduce stress. Project EMPOWER (Employing Milk Phospholipids to Observe Wellbeing Emotional Resiliency) aimed to enrich research...
Global consumers are highly aware of the interconnectedness of health, and multifunctionality is the top health claim they are looking for in products, according to FMCG Gurus. The third volume of Nutiani’s Global State of Health and Wellbeing report series has delved into growing consumer understanding around the interplay of...
Nutiani’s new research study uncovers five health-conscious consumer segments, as we ll as demand for sustainability and product information. Nine in 10 consumers view health holistically and believe it is important to adopt a well-balanced diet1, but have different approaches to healthy eating. Brands looking to appeal to health-conscious consumers...
Latest findings reaffirm that most consumers view health holistically and want to improve their wellbeing via nutrition, but face a lack of time and have low trust in existing products.   Most consumers believe it is important to eat a well-balanced diet to prevent major illnesses, but lifestyle challenges prevent them...