interplastica and UPAKOVKA/UPAK ITALIA 2016 in Moscow recorded considerably more visitors than in the previous year

Western technology for the production of packaging and related processes, as well as for the manufacturing of plastic and rubber goods is still highly valued by Russian companies. However, the political framework conditions, the fall of the oil price, and a continually weak rouble, having an inflation rate of approx. 15.8 percent last year, as well as hesitant lending as a result thereof are making it difficult to make investments, especially for small businesses.

On the other hand, there is still considerable investment needed in Russia and neighbouring countries. Above all, the demand has been placed on the domestic consumer goods industry, the food industry, and the packaging industry to optimise production processes and product quality in order to be able to substitute imports. Therefore staying informed concerning innovative technologies, maintaining business relationships with suppliers, or establishing new ones represented the main focus of visitors to the interplastica and the UPAKOVKA/UPAK ITALIA 2016. From 26 to 29 January, 20.900 specialist visitors from Russia and its neighbouring countries came to the Moscow Expocentre in Krasnaya Presnya – around 1.900 more than in 2015. The atmosphere within the halls was remarkably great. The exhibitors reported there being extremely interested business people, who were also, in part, ready to make orders. A total of 828 companies from 38 countries presented their range of offers at both trade fairs.

The visitors unanimously expressed positive feedback regarding the versatile range of companies and products, the numerous product debuts, and the presence of many market leaders. Special suppliers and newcomers were also able to be delighted with the lively activity at their trade fair stands.

Russian food and drink manufacturers still look to western technology: one in two confectionery machines used in Russia is German-produced and the same goes for brewery machines and drinks bottling machines. “In particular, it is large agricultural holdings and retail firms wanting to act independently from their suppliers who invest in the development and expansion of local food production, not least due to the import ban on foods and state subsidies. In UPAKOVKA/UPAK ITALIA we offer an ideal platform to companies with the technology to meet this demand – and Russia is one of the largest sales markets for food and drinks worldwide,” commented Bernd Jablonowski, Global Portfolio Director of Processing & Packaging at Messe Düsseldorf.