Updated agreement will enable both companies freedom to offer next-generation stevia sweeteners to all customers globally
SweeGen and Ingredion have extended their partnership on the distribution of the former’s stevia sweeteners for another three years.
The companies commercialise Reb M in early 2017. Reb M is a non-calorie stevia sweetener that provides sweetness with a clean, sugar-like taste and enables food and beverage manufacturers to reduce sugar, without sacrificing taste. SweeGen’s production process starts with the stevia leaf, and uses a bioconversion process to achieve high purity, clean-tasting Reb M and Reb D. Together, SweeGen and Ingredion have helped customers formulate and launch no and low-sugar products in the US, Canada, Mexico and Australia.
Nate Yates, global sugar reduction platform lead, Ingredion, explained: “The sugar reduction trend is shaping the way manufacturers formulate, and extending our partnership with SweeGen allows Ingredion to continue to provide solutions which unlock the reduction in sugar to meet customer and consumer demands. Ingredion and SweeGen can now operate in a different structure enabling an enhanced customer experience.”
Katharina Pueller, director, natural sweetener business, SweeGen, added: “Ingredion has been a global distributor for SweeGen and a great partner to support the commercialisation of our next-generation stevia sweeteners. We are pleased to extend this partnership to continue to leverage each partner’s strengths, while eliminating unnecessary exclusivity barriers to execution.”
