Exberry Colouring Foods deliver clean label appeal in Gulf markets

GNT Group will be highlighting the benefits of Exberry Colouring Foods at Gulfood Manufacturing 2019 – with an emphasis on interaction.

With the theme “Love Colour”, GNT aims to provide visitors with the opportunity to add a range of Exberry colours to clear beverage formulations so they can assess their visual impact first-hand.

Exberry Colouring Foods deliver on appearance, performance and clean label appeal. They are obtained from fruits, vegetables and edible plants and made using gentle, physical processes such as pressing, chopping, filtering and concentrating, with no chemical solvents. Fully Halal-certified, they can impart almost any colour shade to beverages and be applied into industrial use.

For food and beverage companies in the Gulf region, Exberry colours are backed by GNT’s customer service, with technical support provided throughout the product development process. This ensures product formulation (or reformulation) with Colouring Foods is as smooth as possible.

Santhosh Thankappan, sales director, GNT Middle East, said, “Consumers in the Gulf region are becoming more curious about how food and beverage products are manufactured. In turn, scrutiny of product labels and ingredients lists is intensifying.

“Against this backdrop, plant-based EXBERRY Colouring Foods offer cleaner, clearer and simpler label declarations that are aligned with the preferences and priorities of today’s shoppers.”

Gulfood Manufacturing will be taking place at the Dubai World Trade Centre, 29-31 October 2019.