Dos Pinos, a leading Costa Rican dairy company in Central America and the Caribbean, will become the first company in the Americas to launch their products in Tetra Brik® Aseptic200 Slim Leaf.
Gonzalo Chaves, CEO of Dos Pinos, said: “We are pleased be the first to bring this new package for our dairy, nectars and oatmeal brands in the region. Consumers are looking for new experiences, novelty and fun in everyday products, and we are glad to be able to respond to their needs quickly by making this innovative switch.”
With additional leaf shaped panels that can be used to highlight messages and increase design possibilities, the new package offers better shelf appeal for the product while maintaining the efficiency of the original Tetra Brik Aseptic carton. Meanwhile, its centralised straw hole makes it easier to hold and control when drinking. The package has already been launched by Tetra Pak customers in Japan, Saudi Arabia and Russia.
Dos Pinos and Tetra Pak are not only committed to the consumer, but also to the environment, because the containers are recyclable and are made of paper from certified renewable sources. “For several years, Dos Pinos and Tetra Pak have been working hand in hand to promote recycling in Costa Rica”, states Gonzalo Chaves.
Tetra Pak is helping customers across all markets to upgrade their lines with ReFit your lines, ReShape your future™ programme. The shift to Tetra Brik® Aseptic 200 Slim Leaf at Dos Pinos was completed within eight days, offering the customer faster time to market and much lower investment costs compared to setting up a new packaging line.