Clearwater Paper launches ReMagine paperboard solution

Clearwater Paper, a pulp and paper product manufacturer, has introduced a folding carton paperboard brand with up to 30% post-consumer recycled fibre. Inspired by circular economy principles, ReMagine provides print capability and converting performance. The new folding carton is now available to the company’s customers.

Steve Bowden, senior vice-president and general manager of the pulp and paperboard division for Clearwater Paper, said: “We are excited to introduce ReMagine to our customers, with a quality standard that we believe stands apart from other folding carton options in the market. Our newly-branded ReMagine is an important part of Clearwater Paper’s value proposition, positioning our customers to address growing trends in sustainable packaging.”

ReMagine is distinct, offering up to 30% post-consumer recycled fibre that is FDA-compliant for all types of food contact. This new brand of solid bleached sulphate (SBS) provides an optimised balance of post-consumer recycled fibre and renewable virgin fibre, converting speed, and print capability. The brand also offers Forest Stewardship Council FSC-C008402 chain of custody certification.

For ReMagine, the company uses Sustana Fiber’s Envirolife 100% recycled fibre. It carries similar characteristics to non-recycled hardwood pulp.