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Market Insights

Consumers will stop buying a product when its original price has risen by an average of 40%, according to a new survey commissioned by PR agency Ingredient Communications and conducted by SurveyGoo. Just over 1,000 US and UK consumers answered a series of questions designed to reveal just how price-sensitive...
The HMT (Healthy Marketing Team), a global brand-building agency specialising in food and health, has released an annual report looking at what will impact consumer choices of food and health products in 2022. The report highlights mental well-being as the overarching trend with manifestations from across the globe in...
According to current analysis by Reports and Data, the global industry is valued at US$9.08bn in 2018 and is expected to reach $15.78bn by the year 2026, at a CAGR of 7.1%. Automation has now become a necessity in the food and beverage industry to maintain quality, enhance production speed, and...
The beverage industry has been undergoing change as manufacturers adapt to shifting consumer preferences and demands. Consumers seek beverage products that provide added functionality to their lives, enhance their overall health and are available in convenient formats for hassle-free consumption, according to the Beverage Trends Driving Change infographic and...
A new report from Food Industry Asia (FIA) has revealed that although 81% of Filipinos believe that following a healthy, balanced diet is their own responsibility, they also want more support from the industry. Among this support, they want more visibility of reformulated food and beverage products, increased communications...
Survey findings also reveal a healthy appetite for collaboration, yet challenges around consumer understanding, funding and economic uncertainty remain. Changing consumer preferences, such as the demand for alternative meat products, are a major driving force with regard to the adoption of emerging technologies amongst agrifood companies, according to a new...
Radicle™ by Kerry plant-based solutions can meet India’s rising consumer calls for meat alternatives New research produced by Kerry, the world’s leading taste and nutrition company, has revealed that India is a unique market for plant proteins, where vegetarians comprise one third of the population and the remaining 70% of...
New research, conducted on behalf of BENEO, has revealed that consumers are now even more focused on ‘positive’ ageing. The research, carried out by HealthFocus International, includes an exclusive analysis of the health-conscious 50+ age range. It shows that those aged over 50 want to be able to continue...
Radicle™ by Kerry plant-based solutions can meet Asia’s rising consumer calls for meat alternatives New research produced by Kerry, the world’s leading taste and nutrition company, has revealed over 60% of consumers in the Asia Pacific region are interested in purchasing plant-based meat alternatives. According to the new study conducted with...
Nutrient Density1 is an emergent trend that will exert a growing influence on marketing and product development over the next five years, and could benefit certain categories in particular. “The concept of foods being ‘nutrient-dense’ has been floating around for more than 20 years in nutrition circles, but it has...