Blood glucose supplements: The time for entry is now

More than half of consumers have changed their attitudes towards sugar in the past couple of years, with growing conversations, awareness, and online searches on the impacts of sugar on the body, and the diabetes epidemic

By Kaja Steblovnik, marketing communications project manager at PharmaLinea

The prevalence of diabetes and prediabetes are growing at alarming rates, especially in South East Asia. This has led to a greater awareness of the impact of sugar among governments and individual consumers. With advancements in technology, every consumer with a smartwatch will soon be able to track their blood glucose. This will increase the number of people looking to address this problematic health issue, bringing blood glucose supplements to the brink of a breakthrough.

Diabetes has been named “the greatest epidemic in human history”. In 2021, it was found that 9.8% of the global adult population had diabetes. The percentage was even higher in the South-East Asian region, where the prevalence was at 10%, according to IDF Diabetes Atlas. In addition to figures on individuals with diabetes, a much more significant amount of people are at a state of risk of developing diabetes.

Prediabetes is a serious condition when blood glucose is higher than normal, but not high enough to be diagnosed as diabetes. According to a conservative IDF assessment, it is present in 10.2-15.9% of adults worldwide, while other sources report a prevalence of up to 30%. With both conditions rapidly increasing worldwide, the target audience for blood glucose supplements is quickly expanding.

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