SweeGen’s Rebs D and E receive approval from Singapore Food Agency

26-06-2020

Singapore Food Agency has approved the use of SweeGen’s Bestevia Rebs D and E stevia sweetener solutions in foods and beverages. This adds to the company’s previous approval of Bestevia Reb M in 2019.

This latest stevia approval for SweeGen comes at a time when manufacturers are facing the challenge to develop sugar-reduced options because of the growing health awareness among Asia-Pacific consumers, coupled with Singapore government health initiatives to curb obesity and diabetes.

Lewis Tessarolo, senior director for business development, Asia-Pacific, SweeGen, said: “The approval is great news for global and regional food and beverage manufacturers because they will have greater access to SweeGen’s Bestevia Taste Solutions sugar reduction portfolio. These customised solutions incorporate our next generation, non-GMO stevia sweeteners along with proprietary flavours and texturants to solve the sugar reduction challenges of our customers.”

SweeGen’s Bestevia Taste Solutions taste and sweetener platform offers solutions for applications across the spectrum, including beverages, dairy, confectionery, bakery and sauces. The platform features Bestevia e+ Taste Solutions, which is said to deliver a “cost-effective, great tasting and complete sugar reduction option”.

Shari Mahon, senior vice-president of application technology, SweeGen, added: “Creating reduced sugar products that meet consumer expectation for great taste is a big challenge. SweeGen continues to expand its portfolio of ingredient solutions as well as our product development capacity and expertise.

“As we expand with regulatory approvals in Asia-Pacific, we are expanding our regional applications support globally to collaborate closely with our customers for enabling local solutions.”

SweeGen’s zero-calorie stevia sweeteners are produced through a bio-conversion process, which begins with a stevia leaf to achieve “high purity clean-tasting” Rebs D, M and E.